Commercial Equipment & Machinery

Diversified Foodservice Supply Appoints Chris Cassidy as COO

The former ConData and Mojix chief executive will oversee distribution, customer service, HR, marketing operations and the project management office.

Tamar AvetisyanOctober 22, 20265 min read9 views

Abstract managers review an operations plan at a table inside an organized foodservice distribution warehouse with tall shelves and packaged supplies.

Diversified Foodservice Supply has hired Chris Cassidy as chief operating officer, placing a supply chain and logistics technology executive in charge of several core operating functions.

Cassidy brings more than 25 years of executive leadership experience in global supply chain management, logistics technology and operations. Most recently, he was president and chief executive officer of ConData, a global freight audit and analytics company. Before that, he served as CEO of Mojix, a supply chain software business, and led it through a merger with Seagull Software. His career also includes roles at GSK, UPS and Trax Technologies.

In a release, DFS CEO Lev Peker said Cassidy’s operational expertise, technology experience and record of leading and growing organizations would support the company. Peker also cited Cassidy’s background in global logistics and supply chain management as valuable to DFS’s efforts to strengthen distribution capabilities, improve customer service and prepare for long-term growth.

As COO, Cassidy will oversee distribution, customer service, the project management office, human resources and marketing operations. DFS said he will focus on driving accountability, strengthening operational execution and aligning the company’s operating capabilities with commercial priorities to serve customers better and support continued growth.

DFS’s brands include AllPoints, TundraFMP, KNG, HoodFilters.com, Gaskets Unlimited and Espresso Parts.